NWOYE OBI (PH.D.), J. SUPERIOR CUSTOMER RELATIONSHIP MANAGENMENT AS THE PROPELLER OF CUSTOMER PATRONAGE IN AN ORGANIZATION. BW Academic Journal, [S. l.], 2024. Disponível em: https://mail.bwjournal.org/index.php/bsjournal/article/view/2366. Acesso em: 17 jun. 2026.