BEATRICE CHINYERE, A.-E. EFFECTIVE MARKETING STRATEGIES AND CUSTOMER PATRONAGE OF SMEs: NAVIGATING BUSINESS IN A PANDEMIC . BW Academic Journal, [S. l.], 2025. Disponível em: https://mail.bwjournal.org/index.php/bsjournal/article/view/2578. Acesso em: 6 jun. 2026.