DATA INTEGRITY AND INFORMATION VALUE OF TELECOMMUNICATION FIRMS IN SOUTH-SOUTH, NIGERIA

Omunakwe,  Priscilla Obunwo (Ph.D); Prof. P. N.  Nwinyokpugi; Prof. Anthonia  Enefaa Bestman

Authors

Omunakwe, Priscilla Obunwo (Ph.D)
Prof. P. N. Nwinyokpugi
Prof. Anthonia Enefaa Bestman

Keywords:

Data Integrity, Data Authenticity, Data Consistency, Data Accuracy, Data Availability, Information Value, Decision Value, Usability Value

Abstract

The purpose of this study was to investigate the influence of Data Integrity on Information Value of Telecommunication Firms in South- South Nigeria. This hypothesis testing study adopted a causal research design and a cross-sectional investigation and obtained quantitative data from the respondents in a non-contrived environment. The population for this study consists of four (4) Telecommunication Firms in South- South, Nigeria. The researchers adopted a census study because of the small size of the study population henceforth; there was no need for sampling. However, five (5) managers were drawn from each of the Telecommunication Firms in South- South, Nigeria that constituted the study population. In all, one hundred and twenty (120) managers constituted the respondents for the study. One hundred and twenty (120) copies of structured questionnaire were administered to the respondent managers while one hundred (100) copies were retrieved, cleaned and qualified for use. Measures of central tendencies and measures of dispersions were used in analyzing the respondent’s demographics. More so, the simple Regression Analysis was used in testing the various hypotheses in other to ascertain the influence of the predictor variable (Data Integrity) on the criterion variable (Information Value). The result of the analysis revealed that Data Integrity significantly and positively had an influence on Information Value of Telecommunication Firms in South- South, Nigeria. Furthermore, the study revealed that amongst the dimensions of data integrity used for the study, Data Consistency made relatively highest contributions (0.640) to change in the dependent variable (Information Value). Remarkably, sequel to the obtained findings, the researchers concluded that Data Integrity significantly and positively influenced Information Value and thus recommended that Telecommunication Firms in South- South, Nigeria should monitor and always improve on their data integrity in other to enhance their value of information.